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SAP C-C4H63-2411 Exam Syllabus Topics:
Topic
Details
Topic 1
- Data Privacy: This section focuses on data privacy considerations in customer data management. SAP Customer Data Solutions Consultants should be well-versed in data protection regulations and privacy-enhancing technologies. The exam may evaluate the ability to implement privacy-compliant data handling processes and ensure adherence to relevant laws and standards.
Topic 2
- Implementing B2B: In this final section, the main focus is on implementing SAP Customer Data Solutions in business-to-business (B2B) contexts. SAP Customer Data Solutions Consultants should understand the unique challenges and requirements of B2B customer data management.
Topic 3
- Insights: The Insights section of the exam evaluates the consultant's ability to extract meaningful insights from customer data. It covers analytics capabilities within the SAP Customer Data Platform and how to use them effectively. Candidates should be able to create and interpret various types of reports and dashboards.
Topic 4
- Data Ingestion: Data ingestion is a core component of customer data platforms, and assesses the consultant's expertise in this area. It covers various methods and tools for importing data from multiple sources into the SAP Customer Data Platform.
Topic 5
- SAP Customer Data Platform: SAP Customer Data Solutions Consultants are expected to demonstrate comprehensive knowledge of the SAP Customer Data Platform. This domain covers the platform's core functionalities, including data collection, unification, and activation.
Topic 6
- Data Activation: This module of the exam, focuses on the activation of customer data for various business purposes. SAP Customer Data Solutions Consultants should understand how to leverage unified customer profiles for marketing, sales, and service activities.
SAP Certified Associate - Implementation Consultant - SAP Customer Data Platform Sample Questions (Q62-Q67):
NEW QUESTION # 62
What kinds of indicators can you create in SAP Customer Data Platform? Note: There are 3 correct answers to this question.
- A. Predictive
- B. Calculated
- C. Profile
- D. Activity
- E. Segmented
Answer: A,B,D
Explanation:
In the SAP Customer Data Platform, you can create various types of indicators to measure and understand different aspects of customer data and behavior. The types of indicators that can be created are:
Calculated Indicators: These are metrics derived from calculations based on customer data.
Predictive Indicators: These models, also known as predictive indicators, are designed to make predictions based on data patterns and are used for forecasting customer behavior such as churn probabilities or customer lifetime value1.
Activity Indicators: These indicators are created to calculate metrics and gauge the performance of various business areas based on customer activities2.
Segmented and Profile indicators are not listed as types of indicators that can be created in the SAP Customer Data Platform according to the provided resources.
Reference = The information regarding the types of indicators is supported by the SAP Help Portal and SAP Learning resources, which detail the management of predictive models and the creation of activity indicators within the SAP Customer Data Platform12.
NEW QUESTION # 63
Which of the following can be used as audience conditions? Note: There are 3 correct answers to this question.
- A. Indicator
- B. Action
- C. Segment
- D. Profile attribute
- E. Event
Answer: A,C,D
Explanation:
In the SAP Customer Data Platform, audiences are groups of customers that marketers can target in marketing campaigns. Marketers build audiences by applying conditions to profile attributes, segments, and activity indicators. These conditions help in defining the specific characteristics of the audience members based on their profiles and behaviors. Reference = Audiences | SAP Help Portal, Creating Audiences - SAP Learning
NEW QUESTION # 64
You need to ingest some customer data into SAP Customer Data Platform while observing data compliance regulations.
What needs to be configured inside SAP Customer Data Platform before you can do this?
- A. Activity indicators
- B. Processing purposes
- C. Customer consent
- D. Customer opt-in to subscription
Answer: B
Explanation:
Before ingesting customer data into the SAP Customer Data Platform (CDP), it is essential to configure processing purposes within the system. This is a built-in mechanism that identifies the different purposes for handling customer data that streams into and out of the system. The processing of personal data is governed by regional and local regulations, such as GDPR and CCPA. The CDP ingestion process allows businesses to ensure compliance with these regulations, restrictions, and policies applicable to customer data usage. It is important to note that the CDP ingestion process does not collect, audit, or handle the actual collection of processing purposes. Instead, it allows for storing those collected purposes and applying data governance based on those purposes. In the context of CDP, the processing purpose is sent as data points in an event from a source, and multiple processing purposes may be defined per business unit. Only those processing purposes needed for managing customer data in CDP should be added.
Reference = The detailed explanation is based on information found in the SAP Help Portal, specifically within the documentation for processing purposes in the SAP Customer Data Platform1.
NEW QUESTION # 65
What does the Rest API enable you to do? Note: There are 2 correct answers to this question.
- A. Create new business events
- B. Audit admin operations
- C. Configure events
- D. Ingest new data
Answer: A,D
Explanation:
The Rest API in the SAP Customer Data Platform enables various operations, including:
A . Ingest new data: The REST API provides endpoints for the ingestion of new data into the platform. This includes customer data, event data, and other relevant information that can be programmatically sent to the SAP Customer Data Platform to enrich customer profiles or trigger specific workflows.
D . Create new business events: Beyond just ingesting data, the REST API allows for the creation of new business events within the platform. These events can be defined and triggered based on specific actions or data points, enabling dynamic responses and interactions within the customer data ecosystem.
These capabilities facilitate the flexible integration and management of customer data, supporting a wide range of use cases and operational needs within the platform.
Reference:
SAP Customer Data Platform API documentation detailing the capabilities and usage of the REST API.
Technical guides on using the REST API for data ingestion and business event creation.
NEW QUESTION # 66
What type of endpoint connector can be created in the Connector Studio?
- A. SOAP
- B. JDBC
- C. OData
- D. REST
Answer: D
NEW QUESTION # 67
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